Christmas in Reykjavik tastes like a storybook. This 3-hour shared tour connects you with Icelandic holiday habits through food stops and short cultural moments, not a long bus ride.
I like that it stays personal. With a maximum of 12 travelers and an expert local guide, the walk feels focused, and you’re not shouting over a crowd. The route also starts in the center of town, so you can quickly orient yourself around Ingólfstorg.
My other favorite part: the tastings add up to a real meal. You get all-inclusive Christmas food and drink across several stops, plus small gifts, including a chance to write a letter to Santa Claus himself. One thing to consider: it’s a sampler format, so you won’t linger at any single restaurant for a long sit-down.
Key highlights you can bank on
- Small group, max 12: easier conversations with your guide and more attention to your questions
- All tastings included: Christmas food and drink across multiple stops
- Gifts along the way: you’ll receive a small local gift and another gift at a Christmas store
- Letter to Santa: you can write to Santa Claus during the holiday shop stop
- Central, walkable route: you cover key spots around Ingólfstorg in about 3 hours
- Guides often bring holiday storytelling: Yule Lads and Cat came up in guide commentary
In This Review
- A 3-Hour Christmas Food Walk With Real Local Stories
- Meeting at Hlöllabátar: Find the Square and the Two Tall Stone Pillars
- The Food Stops: Shops, Tastings, and the Santa Letter Moment
- Stop 1: Hlöllabátar sandwiches as your starting point
- Stop 2: Laugavegur’s Little Christmas Shop and a small gift
- Stop 3: Le KocK for Christmas food samples
- Stop 4: Taste Of Iceland for Christmas treats
- Stop 5: Litla Jolabudin, Reykjavik’s Christmas store
- Stop 6: Dass Reykjavik for holiday foods Icelanders actually enjoy
- Stop 7: Ingólfstorg ice skating rink and Christmas stalls
- Why This Tour Feels Like a Meal (Not Just Cute Bites)
- The Guide Factor: When Storytelling Turns Tasting Into Connection
- Price and Logistics: What You Gain From Paying This Much
- A Quick Reality Check: Weather, Pacing, and the Rare Cancellation Issue
- Should You Book This Reykjavik Christmas Food Tour?
- FAQ
- How long is the 3-Hour Shared Christmas Food Tour?
- How many people are on the tour?
- Is the tour in English?
- What’s included in the tour price?
- Where do I meet the guide?
- Do I get any gifts during the tour?
- Can I write a letter to Santa?
- Is hotel pickup or drop-off included?
- What is the cancellation policy?
A 3-Hour Christmas Food Walk With Real Local Stories

If you’re in Reykjavik around December, it’s easy to get stuck in a loop of looking at decorations and calling it a day. This tour gives you a better move: you follow the Christmas food trail through town, with a guide turning small moments into something you’ll remember later.
The format is simple. You meet, walk a short distance between stops, and sample at each place. Every stop is built around the idea that Icelanders celebrate in their own way, and the holiday food scene is part of that. You also get stories and context as you go, which makes the tastings feel connected instead of random bites.
The tour is family-friendly, and that matters. It’s not loud, not overly formal, and not built only for hard-core food experts. It’s designed so most people can participate, which is handy when winter in Iceland can be windy and damp.
Meeting at Hlöllabátar: Find the Square and the Two Tall Stone Pillars

Your first job is to find the group quickly, before the weather makes decisions for you.
You meet outside Hlöllabátar at Austurstræti 1, Reykjavík. Go to the area facing Ingólfstorg, and look for two tall stone seat-pillars (each over two meters high). If you need a landmark, Center Hotel Plaza sits to your right. There are benches and a covered area right by the shop too, which is a lifesaver when the sky decides to be dramatic.
Guides are easy to spot. In practice, they typically wear a light blue jacket with Your Friend in Reykjavik on the back. That small detail sounds minor, but it saves you from wandering around in circles trying to match faces with photos in your head.
The tour ends back at the same meeting point, so you’re not left playing navigation roulette later in the evening.
You can also read our reviews of more food & drink experiences in Reykjavik
The Food Stops: Shops, Tastings, and the Santa Letter Moment

This is a sampler itinerary, so don’t expect one massive course. Do expect a sequence of bites that, together, can comfortably stand in for a meal.
Stop 1: Hlöllabátar sandwiches as your starting point
You kick off at the sandwich shop, but the value here isn’t just the location. It’s where you get your bearings and meet your guide, right in the heart of the square. With about 5 minutes at the start, it’s mostly orientation plus getting everyone grouped up.
Practical upside: the meeting area has benches, tables, and a covered ceiling overhead. On a cold Reykjavik day, that shelter buys you time and comfort before you start walking.
Possible drawback: because it’s so short, don’t plan on using this stop to fuel up. Think of it as the launchpad.
Stop 2: Laugavegur’s Little Christmas Shop and a small gift
Next up is Laugavegur, where you stop at the Little Christmas Shop. This is the part that feels most like a holiday movie scene—except you’re doing it in real life, on foot, with a guide keeping the pace.
You get a small local gift, and you can write a letter to Santa Claus himself. That’s a fun detail even if you’re an adult who insists you’re too practical for the whole Santa thing. It also gives the tour a break from food-only moments, so you get at least one memory that isn’t about taste buds.
Consideration: with only about 20 minutes, you’ll write the letter and move on. This isn’t a slow browsing session.
Stop 3: Le KocK for Christmas food samples
At Le KocK, you sample various Christmas foods with the guide. Expect this to be one of the tastier, most conversation-friendly stops, since you’re learning while you’re eating.
You’re there for about 35 minutes, which is a decent chunk of time for multiple samples. If you like asking questions, this kind of stop gives you plenty of chances—what something is, why it exists in Iceland, and how it shows up during the holidays.
The trade-off: since it’s a tasting, you might not try everything you’d want on a full menu. The tour’s goal is variety, not one deep dive into one restaurant.
You can also read our reviews of more tours and experiences in Reykjavik
Stop 4: Taste Of Iceland for Christmas treats
After that, you head to Taste Of Iceland, where the theme stays steady: Christmas treat sampling as part of the journey. This stop is shorter, around 20 minutes.
Why this works: you keep the holiday focus without overloading one location. You’ll likely feel like you’re stacking flavors and learning the patterns of Icelandic Christmas tastes—sweet, savory, and snackable.
If you have a sensitive stomach or specific dietary limits, this is where you’ll want to pay close attention to what you’re offered. The tour says food and drink are included, but it doesn’t list specific ingredients in the details provided.
Stop 5: Litla Jolabudin, Reykjavik’s Christmas store
Then comes Litla Jolabudin, described as the one and only Christmas store of Reykjavik. You’re there for about 15 minutes, and you’ll even get a small gift.
This stop adds the holiday-shop flavor you’d expect—cards, small items, and seasonal shopping energy—but in a time-controlled way. The guide keeps you moving so you don’t lose the group in the aisles.
Potential drawback: if you love shopping and want to browse for a long time, the time window is short. You’re there to hit the highlight, not shop until your arms feel like cooked noodles.
Stop 6: Dass Reykjavik for holiday foods Icelanders actually enjoy
Next is Dass Reykjavik, where you sample foods Icelanders enjoy during the holidays. This stop lasts about 40 minutes, so it’s one of the longer food moments on the route.
For me, longer tasting stops are usually where tours become memorable. You get time to try multiple things and ask follow-up questions instead of rushing through a check-the-box experience.
One consideration: because it’s longer, you may notice how cold the outside air feels when you step in and out between places. Dress for weather, and you’ll enjoy the stop more.
Stop 7: Ingólfstorg ice skating rink and Christmas stalls
The tour wraps with a return to Ingólfstorg, where you visit the ice skating rink and Christmas stalls set up during December. You spend about 30 minutes here, with a chance to sample some Christmas snacks depending on what’s available in the stalls area.
This final stop is a nice contrast to the indoor food sampling. You get to see the holiday scene in motion—street-level Reykjavik Christmas energy, not just a storefront tasting.
Practical note: December weather can change fast. If you’re going to sample snacks at the stalls, keep a close eye on what you’re eating and whether it’s warm enough for the conditions.
Why This Tour Feels Like a Meal (Not Just Cute Bites)
At $149 per person for roughly 3 hours, this tour isn’t the cheapest thing on your Reykjavik calendar. The good news is that it’s priced like an experience where your money goes into structure: a local guide, multiple tasting locations, and all-inclusive Christmas food and drink.
What you’re really paying for:
- Quantity and variety: you’re not doing a single “tasting plate.” You’re sampling across several stops.
- Convenience: someone else handles the route, timing, and introductions.
- Cultural context: the guide isn’t just pointing at food; they’re sharing holiday stories and traditions.
That’s why it can be a smart value even when you could technically eat a meal on your own. If you’re short on time—or you’d rather not gamble on where to find the best Christmas-specific items—this tour removes the guesswork.
Also, the small group size (max 12) makes the price feel more justified. In a crowd, food tours become quick transactions. Here, the pace stays human, and you’re more likely to get answers.
The Guide Factor: When Storytelling Turns Tasting Into Connection

The strongest praise in the reviews is about the guides. In particular, Paul was called out for being friendly and very informative, answering questions and making it easy to learn without feeling put on the spot.
Another review highlighted Helge/Helgi as attentive and knowledgeable, and the tour became a great walk around the city partly because the host connected the food to the holiday world. One standout detail: the guide shared stories of the Yule Lads and Cat. That’s the kind of local angle that turns ordinary tastings into something you can talk about later.
Here’s the practical advice I’d give you: ask questions. And be open. This tour is built on “try it even if you’re not sure.” If you come with a rigid idea of what you’ll eat, you’ll miss part of the fun.
Price and Logistics: What You Gain From Paying This Much

Let’s be real: paying $149 for a walking food tour sounds steep if you think of it as snacks. But if you treat it as a guided holiday meal plus cultural stops, the math changes.
You’re getting:
- Expert guide and holiday storytelling
- Food and drink included across multiple places
- Small gifts on at least two stops
- Central Reykjavik routing without needing a car
You’re also not paying for hotel pickup. That’s not a flaw; it’s a trade-off. The tour meets in the city, near public transportation, which is how you keep the experience efficient and less stressful.
Since the average booking time is about 65 days in advance, plan to reserve early if your dates matter. Holiday season around Reykjavik can fill up, and this one has a 12-person cap.
A Quick Reality Check: Weather, Pacing, and the Rare Cancellation Issue

Two realistic points to keep in mind:
First: it’s a winter walking tour. Even though there’s a covered meeting area, you’ll still be outside between stops. Dress in layers, and don’t assume you’ll stay comfortable for long without gloves, a hat, or a warm outer layer.
Second: there’s always some chance of change. One review includes a complaint about a guide canceling the tour and a refund not being processed fast enough. Your best move is to know the cancellation rules before you book and to contact the provider promptly if anything changes. The tour does offer free cancellation up to 24 hours in advance for a full refund, which helps you book with less stress.
If you’re the type who needs a perfectly guaranteed plan with zero possibility of disruption, this is where you’ll want to weigh your tolerance. For most people, a well-run tour is smooth—just keep it in the back of your mind.
Should You Book This Reykjavik Christmas Food Tour?

I’d book it if you want a holiday experience that’s active, social, and actually tied to Icelandic Christmas culture. This tour is especially good for:
- first-time visitors who want a guided way to understand the seasonal food scene
- food lovers who like variety and short stops
- travelers who prefer walking with a guide over searching for restaurants on your own
- families who want holiday fun without an all-day commitment
I’d skip it if you’re looking for a long, sit-down meal with time to linger, or if you want a deep, one-restaurant dining experience. This tour is built for sampling. If that sounds perfect, it fits Reykjavik Christmas really well.
If you do book, come hungry, ask questions, and lean into the gift-and-story side. The best part of this kind of tour is that it turns the season into something you can taste and remember—not just see.
FAQ

How long is the 3-Hour Shared Christmas Food Tour?
It runs for about 3 hours.
How many people are on the tour?
The tour has a maximum of 12 travelers.
Is the tour in English?
Yes, it is offered in English.
What’s included in the tour price?
The tour is all-inclusive with an expert guide, Christmas food, and drink.
Where do I meet the guide?
You meet at Hlöllabátar at Austurstræti 1 in Reykjavík, in front of the shop near Ingólfstorg, facing the square and the two tall stone seat-pillars.
Do I get any gifts during the tour?
Yes. You receive a small local gift at the Little Christmas Shop and a small gift at Litla Jolabudin.
Can I write a letter to Santa?
Yes. During the Little Christmas Shop stop on Laugavegur, you can write a letter to Santa Claus himself.
Is hotel pickup or drop-off included?
No. Hotel pickup or drop-off is not included.
What is the cancellation policy?
You can cancel for a full refund up to 24 hours in advance of the experience start time. If you cancel less than 24 hours before, the amount you paid will not be refunded.


































